What is SGE?

SGE stands for Search Generative Experience.

It is a new way that Google is experimenting with displaying search results. SGE can generate contextual answers using AI and provide summarized information.

SGE can also answer follow-up questions while retaining the context of the original search.

Google Search Generative Experience (SGE), was launched on May 25, 2023.

It is still under development, but it has the potential to change the way we search for information.

SGE can provide us with more comprehensive and informative results than the traditional SERP (Search Engine Results Page).

Additionally, SGE can make it easier for us to find the information that we need.

Here is an example of how SGE might work. Let’s say you search for “How to make a cake.

SGE might generate a contextual answer that includes a recipe, step-by-step instructions, and a list of ingredients.

SGE might also provide summarized information about the history of cake making and the different types of cakes that are available.

Additionally, SGE might be able to answer follow-up questions, such as “What is the best type of cake for a birthday party?” or “How long does it take to bake a cake?”

SGE is still under development, but it has the potential to change the way we search for information.

SGE can provide us with more comprehensive and informative results than the traditional SERP.

Additionally, SGE can make it easier for us to find the information that we need.

 

How to use SGE (Search Generative Experience)?

SGE is still under development, and it is not yet available to everyone.

However, you can sign up for the waitlist by following the steps:

google sge join waitlist screenshot

  • Now you will be added to the waitlist

Once you are on the waitlist, you will be notified when SGE is available to you. 

 

When you will get access to SGE  the screen will look like this:

  • Click on the “Get Started” button

google sge Get Started screenshot

  • Click on the “Try an example” button located under the SGE box.

google sge try screenshot

  • Click on “I Agree

google sge i agree screenshot

  • You will be redirected to the default search page of SGE, which contains the default search query.

google Search Generative Experience official screenshot

  • Now you can enter your query in the search bar and enjoy the new Google SGE experience.

 

SERP vs SGE

SERP and SGE are two different ways that Google displays search results.

SERP stands for Search Engine Results Page, and it is the traditional way that Google displays search results.

SGE stands for Search Generative Experience, and it is a new way that Google is experimenting with displaying search results.

SERP displays a list of links to different web pages that are relevant to the user’s query.

SGE, on the other hand, can generate contextual answers using AI and provide summarized information.

SGE can also answer follow-up questions while retaining the context of the original search.

SGE is still under development, but it has the potential to change the way we search for information.

SGE can provide us with more comprehensive and informative results than SERP. Additionally, SGE can make it easier for us to find the information that we need.

Here is a table that compares SERP and SGE:

Feature

SERP

SGE

Type of results

Links to web pages

Contextual answers, summaries, and follow-up questions

Development stage

Released

Experimental

Potential impact

May change the way we search for information

May make it easier for us to find the information that we need

 

Overall Summary

Overall, SGE is a new and innovative way to display search results.

It has the potential to change the way we search for information and make it easier for us to find the information that we need.

Author

  • Zaid Salfi

    Zaid Salfi is a digital marketing expert with over 8 years of experience specializing in SEO, Google Ads, social media marketing, and content writing. He is a well-known name in the digital marketing industry. His expertise lies in writing high-quality, effective content that helps marketers and business owners achieve their marketing goals. Zaid is also the owner of seocares.com, a blog dedicated to digital marketing insights. To know more about Zaid you can visit the CEO page.

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