In this article we will talk about what is Dofollow backlink and why Dofollow backlinks are important.
Let’s understand the concept of Dofollow backlinks in SEO.
What is a dofollow backlink?
Dofollow is an HTML attribute that allows Google’s crawler to follow a link.
A dofollow backlink is a link from one website to another that passes on “link juice” or “authority” to the linked website.
Because search engines can follow the link so they will pass the link juice to the linked website.
This means that when a search engine bot crawls the linked website, it will give the linked website a small boost in its search engine ranking.
Why are Backlinks important for SEO?
Dofollow backlinks are important for SEO because they tell search engines to follow the link and pass on the “link juice” or “PageRank” to the linked website.
This “link juice” or “PageRank” is a measure of the authority of the linked website, and it can help to improve the ranking of the linked website in search engine results pages (SERPs).
Dofollow backlinks are considered more valuable than nofollow backlinks because they pass on the “link juice”.
Nofollow backlinks, on the other hand, tell search engines not to follow the link and not to pass on the “link juice”.
There are a few factors that make dofollow backlinks important for SEO:
- Search engine ranking factor: Backlinks are one of the top-ranking factors considered by search engines like Google. When a website has a high number of quality backlinks from reputable sources, search engines perceive it as a trustworthy and authoritative source of information.
- They are a signal of trust: When other websites link to your website, it is a signal to search engines that those websites trust your website. This can help to improve your website’s ranking in SERPs.
- They help to build authority: The more dofollow backlinks you have, the more authority your website will have. This can also help to improve your website’s ranking in SERPs.
- More traffic: Dofollow backlinks can also drive traffic to your website. When people click on a dofollow backlink, they will be taken to your website. This can help to increase your website’s traffic and visibility.
How to Check if a Link is Dofollow?
To check a dofollow link in inspect elements, follow these steps:
- Open the webpage that contains the link you want to check.
- Right-click on the link and select “Inspect”.
- This will open the developer tools in your browser.
- In the developer tools, navigate to the “Elements” tab.
- Find the HTML code for the link.
- Look for the “rel” attribute. If there is no “rel” attribute then the link is dofollow by default.
- In other cases if the value of the “rel” attribute is “dofollow”, then the link is a dofollow link as well.
- If the value of the “rel” attribute is “nofollow”, then the link is a nofollow link.
Here are 2 examples of how to check a dofollow link:
Example 1.
<a href=”https://www.example.com/” rel=”dofollow”>This is a dofollow link</a>
Example 2.
<a href=”https://www.example.com/”>This is a dofollow link by default</a>
What is the difference between nofollow and dofollow backlinks?
The main difference between nofollow and dofollow links is that dofollow links allow Google to follow the link and pass on “link juice” to the linked website, while nofollow links do not allow this.
Link juice is a measure of the authority of a website, and it can help to improve the ranking of the linked website in search engine results pages (SERPs).
Dofollow links are the default type of link and are used when a website owner wants search engines to follow the link and pass on link juice to the linked website.
On the other hand, nofollow links are used when a website owner does not want search engines to follow the link and pass on link juice to the linked website.
For example, a website owner might use a nofollow link if they are linking to a spammy website or a website that they do not want to be associated with.
Summary
After reading the entire article, you now understand what are dofollow links and why they are important for SEO.
Dofollow links are a type of hyperlink that allow search engines to follow them and pass on link authority and relevance to the linked website.
They can help to improve your website’s ranking in search engine results pages (SERPs), drive traffic to your website, and build brand awareness.
But always keep in mind that only natural and high-quality dofollow links can improve your website’s rankings.
Low-quality and spammy backlinks will not benefit your website; in fact, they can lead to penalties and harm your website’s reputation.
